The key to growing your ecommerce business in Japan is strategy. Strategy is where it all starts and is responsible for informing all aspects of your marketing activities including your communications, creatives, as well as Read more…
Introduction to Ecommerce in Japan Ecommerce in Japan has grown exponentially over the past 10 years. Thanks to a number of factors including increased internet usage and the growth of cashless payments, more Japanese Read more…
Amazon is the most popular ecommerce platform in Japan and the third largest Amazon market, in terms of sales volume, after the US and Germany. Given these facts alone Amazon Japan represents a big opportunity Read more…
There is no reason that foreign brands who want to utilize their own online store, instead of marketplaces like Amazon Japan or Rakuten, shouldn’t be able to succeed in the Japanese ecommerce market. However, selling Read more…