Social media in Japan is a major component of most brands’ digital strategy. In this comprehensive overview of social media in Japan, we will go over the top social media platforms in the Japanese market Read more…
Social Media Marketing in Japan Social media marketing is a great way to get your brand’s product or service in front of new audiences. In our previous article we talked about the overall state of Read more…
Does a Strong Domestic Market Make Japanese Brands Complacent? Japanese companies are heavily dependent on the domestic market. However, opportunities for growth within the country are limited for many industries given that the population is Read more…
The “Unique” Value Proposition of the Japanese Traditional Crafts Industry Kyoto has numerous businesses that have been in operation for hundreds of years, a large number of which are in the traditional crafts industry. I’ve Read more…